CLIENT:
The Atlanta Moonride
LOCATION:
Atlanta, Georgia
SERVICES:
Event Branding
PROJECT
The Atlanta Moonride is a well-known event in Atlanta that began in 2013. The event benefits Bert’s Big Adventure, a non-profit organization that provides a magical trip to Disney for children with chronic and terminal illnesses. The event, itself, is a seven-mile bike ride through the heart of Atlanta at night paired with a block party in Piedmont Park. The organization holds an annual competition to select the branding and shirt design for the year, and the designs are voted on both within the organization, and then chosen by online public voting.
Results
Dani Lou Illustrates was honored to be selected as the 2016 Atlanta Moonride’s winning design. Our design was featured online, on the iconic Atlanta Moon Ride shirt, on signage and on other promotional items for the year. Two versions of the designs were created to easily and quickly differentiate event staff and from event patrons.
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Our Brand Strategy and Design Services include...
Brand Strategy
Brand Identity
Event Branding
Visual Brand Alignment
Marketing Collateral
Campaign Development
Package Design
Signage
Branded Apparel Design
